In the Inside B2B Media module, grad students at the Medill School of Journalism / Northwestern University serve as “consultants” to actual publishers. This year, students critiqued video / social media for a leading beauty brand; last year’s work involved writing targeted tweets and short articles around the leading unmanned systems vehicle show. In both cases, Elisabeth’s presentations were invaluable. Her guidance on everything from posting frequency to maximum impact educated the students and empowered clients efforts. As this year’s project manager put it, she was “amazing.” Her presentation style is both smart and fun, and she is a role model for women in media. To paraphrase the Terminator, “she’ll be back.”

Elisabeth is truly a digital marketing expert and SEO wizard. I love combining our talents for successful press campaigns for clients. It’s always a pleasure working together as a team. I can always count on her for her expertise, honesty, and focus.